Interactive assessmentAvailable now
AI readiness assessment
Answer six short questions, get a percentage score and see the most useful next step for your business.
Check your AI readinessNo email or download needed.
All courses
A practical course
Choosing your first AI tool
Cuts through the endless "which AI is best" debate and gives you a simple, practical way to pick, trial and settle on the first tool that actually earns its place in your business.
- Who it's for
- Owners who haven't picked an AI tool yet, or picked one and aren't sure it's the right one
- By the end
- Walk away with one AI tool chosen on the right grounds, trialled properly, and settled into your workflow using a simple 30-day plan
Last updated 18 July 2026
The lessons
What you'll work through.
- Why tool choice actually matters (and why less than you think)Most of the "which AI is best" debate is noise. Here is what genuinely decides whether a tool earns its place in your business, and what to stop worrying about.
- The big three, compared honestlyChatGPT, Claude and Gemini in plain terms: what each generally leans towards, without overclaiming or chasing version numbers that will date badly.
- Fast and cheap vs slow and smartInside every AI family there's a second choice that matters more than the brand name: a quick, cheap setting and a slower, cleverer one. Here's how to tell which a task needs.
- Matching tools to the jobWriting, analysis, customer replies and research are different jobs with different needs. Here's how to match a tool to each without overthinking it.
- Building a stack, not a drawer of appsA small, deliberate set of tools that work together beats a graveyard of subscriptions you signed up for once and forgot. Here's the shape of it.
- Trying a tool without getting locked inHow to trial a tool properly, what to check before you pay for a year, the red flags for subscription bloat, and when to switch.
- Your first 30 daysBringing it all together into a simple month: pick, trial and settle on your first real AI tool, with a plan you can actually stick to.
When you are ready to apply it
Take the work with you.
Finish the course and put it straight into practice: open the relevant resource, then bring one repeating job to a masterclass and work on it with us.
The masterclass
Half a day at Bedford High School in Leigh, laptops open. Bring one repeating job and work on a first version with guidance. See the event page for current booking details.
Reserve your seatSat 29 August · 11:00–15:00 · Bedford High School, Leigh